diff --git a/drivers/media/rc/rc-main.c b/drivers/media/rc/rc-main.c
index 923cc1acda94..eba0cd30e314 100644
--- a/drivers/media/rc/rc-main.c
+++ b/drivers/media/rc/rc-main.c
@@ -786,7 +786,8 @@ static void ir_do_keydown(struct rc_dev *dev, enum rc_proto protocol,
 			  dev->last_toggle   != toggle);
 	struct lirc_scancode sc = {
 		.scancode = scancode, .rc_proto = protocol,
-		.flags = toggle ? LIRC_SCANCODE_FLAG_TOGGLE : 0,
+		.flags = (toggle ? LIRC_SCANCODE_FLAG_TOGGLE : 0) |
+			 (!new_event ? LIRC_SCANCODE_FLAG_REPEAT : 0),
 		.keycode = keycode
 	};